Converse Arena | not tom.

Converse Arena

We joined up with Protein on this project which was to produce a complete concept for the Converse Arena at Lowlands Festival in the Netherlands.

The layout of the arena and main structure of the re-used shipping containers was to be set up in the same way as previous years. Effectively the brief was to bring some high impact aesthetic changes to the area to differentiate it from before and tie this in with activities concepts for the consumers taking part.

An important stipulation of the brief was that only recycled materials should be used in construction.